Monday 9 March 2015

NDM Story #39 - 04/03/15

The Sun suffers big sales fall without Page 3 - but don't rush to conclusionsPage3

In the last week of January, the Sun published its final Page 3 picture of a woman with bare breasts. So how has the lack of a daily topless model affected the newspaper’s circulation? In February, the first full month without Page 3, the Sun recorded its lowest sale since early 1971, less than two years after Rupert Murdoch acquired the title.It sold an average of 1,842,284 copies a day, 6.89% fewer than in January and 10.09% fewer than in February 2014.

This shows that Page 3 holds a significant place in The Sun, and evidently shows that ''a women with bare breasts'', is the true audience pleasure meaning without it, revenue and ultimately sales profits can be greatly affected, so having the page three, is a great 'asset', to The Sun. However this is very controversial, as many feminists are against this, and will protest against The Sun's revenue generating Page 3, this can ultimately lead to a lot of negative publicity and a bad reputation as the 4th wave of feminism strikes. 

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