Research from social media platform says 45% of users aged 18-34 became interested in a cause they learned about through the site
Twitter could be an important tool for political parties to persuade young voters ahead of the general election, research from the social media site suggests. Of the Twitter users aged 18 to 34 surveyed, 45% said they had become interested in or joined a political or social cause that they learned about through the site, and 37% said they used the site to actively look for information about politics or the UK general election.
One in three 18- to 34-year-old users had changed their vote from one party to another, 47% had reconsidered their views on a specific issue based on what they’d seen on the site, and 20% said they were still undecided about how they planned to vote.
This shows that new and digital media in the future can prove to be something that is beneficial not only for tasks such as shopping and ordering take-aways and online petitions, but take part in the actual electoral/voting process and that to in the comfort of their own homes, saving the government a lot of money on having to set up events and venues!
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